GRAFFIGNA MALBEC GLASS

The first Malbec glass of the world.
Almost every type of grape has a special glass designed to taste the variety the most optimal way, except for Malbec. Therefore, we developed, together with the prestigious worldwide wine glass leader, Riedel, the first Malbec glass, designed exclusively for this variety. The activation included development, presentation (done by Georg Riedel himself) and promotional packaging that included two of the new wine glasses.