Puma

A new boot, a new history.
For the launching of the new Puma V1.06 boot, we developed a series of non-conventional actions with a tiny budget but with high impact. Some of the ideas that gave birth to this successful launch. were free original postcards for bars and restaurants, special advertisements in the press, urban interventions on level crossings, on escalators in shopping malls, and parkings.

MÁS PROYECTOS